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Website ROI Calculator

What Could a Professionally Built Website Be Worth to Your Business?

Answer a few simple questions about your business and current website. I’ll use your answers to estimate the potential growth opportunity a stronger website may create — as an educational projection, never a guarantee.

All estimates below are educational projections based on the information you enter. Actual results depend on many factors including your market, offer, sales process, and consistency of execution.
1What type of business are you planning for?

Different businesses attract customers in different ways. Your selection helps personalize your results and recommendations.

Industry selection does not change the calculation by itself.

2About how many people visit your website each month?

A rough estimate is fine. If you have analytics, use your average monthly website visitors. Otherwise, use your best conservative estimate.

More qualified traffic creates more opportunities to generate leads.

visitors / mo
3About how many leads or inquiries do you get from your site each month?

Form fills, calls, and messages that came from your website.

Improved website conversion rates often increase the value of the traffic you already have.

leads / mo
4What is your average customer worth to you?

Enter the approximate revenue one new customer is worth to your business — whether that's a first job, project, treatment, case, or typical annual value.

Even small conversion gains compound when each customer is high-value.

$
5About what percentage of your leads become paying customers?

Choose the range closest to your actual close rate today. If you're unsure, choose the more conservative estimate.

6How visible is your business in Google search today?

Strong Google visibility can help more high-intent customers discover your business.

Better visibility for relevant searches can create more opportunities for qualified traffic.

7How consistently does your website generate leads today?

Not counting phone calls that came from other sources.

A website should give interested visitors a clear next step when they’re ready to act.

8Can customers contact you or request service through your website at any time?

A clear contact form or scheduling option lets visitors take the next step even when your business is closed.

Online forms or scheduling options let customers take the next step even when your business is closed.

9Current website quality:

How would you describe your current website experience?

Professional websites build trust before a customer ever contacts your business.

Your answers stay on your device. Nothing is submitted until you request a proposal.

 
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Estimated Annual Opportunity
Answer a few questions to reveal

Projected additional annual revenue · educational estimate only

Based on Your Business

Answer a few questions to see your personalized summary.

Why a range, not a single number?

Your market, offer, and sales process all influence outcomes. Ranges reflect a conservative-to-optimistic outlook so you can plan responsibly instead of chasing a promise.

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